The Graphic Designer will be focusing on designing and managing the visual content for our social media channels. This role combines creativity with marketing strategy, requiring a keen eye for design and a deep understanding of social media trends. The ideal candidate will not only bring our brand to life through engaging visuals but will also contribute creative ideas for events and promotions that align with our company's vision.
Key Responsibilities
• Social Media Content Creation: Design visually appealing and brand-consistent graphics for our social media platforms, including posts, stories, and advertisements. Creativity in video content creation is a plus.
• Content Management: Schedule and post designed content across various social media channels, ensuring optimal engagement and consistency with our brand’s voice.
• Event and Promotion Design: Collaborate with the team to conceptualize and create promotional materials for events, new product launches, and other marketing initiatives.
• Brand Development: Help maintain and evolve our brand’s visual identity, ensuring consistency across all marketing materials and platforms.
• Market Research: Stay updated with current trends in social media, design, and the food industry to keep our content fresh and engaging.
• Collaboration: Work closely with the internal team to brainstorm and implement creative marketing strategies.
Qualifications
• Bachelor’s degree in Graphic Design, Marketing, or a related field.
• Proven graphic design experience with a strong portfolio showcasing skills in digital content creation, especially for social media.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator) and familiarity with social media publishing tools.
• Creative thinker with the ability to translate ideas into engaging visual content.
• Excellent time-management and organizational skills, with the ability to handle multiple projects simultaneously and meet tight deadlines.
• Knowledge of the food industry and a passion for food trends and innovation.
• Experience in photography and videography is a plus