- As an SEO specialist, you'll identify strategies, techniques, and tactics to increase the number of visitors to a website and obtain a high-ranking placement in the search results page of search engines.
- You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
- Participate in & Develop new relevant content for multiple platforms/products, such as websites, email marketing, product descriptions, videos, and blogs.
- Create a content strategy outlining the tactics and content that will be used.
- Produce well-researched content for publication online and in print actions.
- Collaborate and coordinate with the SEO team while writing for optimum online visibility & Traffic of our websites in search results.
- Proofread and edited blog posts before publication
- Ensure all-around consistency (style, fonts, images ,and tone)
- Research industry-related topics for updating purposes.
- Write clear marketing copy to promote our products/services
- Coordinate with other teams such as; marketing & design ,to illustrate articles
- Coordinate with SEO team to conduct keyword research & write effective relevant articles/topics
- Promote content on different social media platforms.
BSc in Marketing, English, Journalism or relevant fieldProven work experience as a Content Writer or similar rolePortfolio of published articlesExperience doing research using multiple sourcesFamiliarity with web publicationsExcellent writing and editing skills in English & ArabicHands-on experience with Content Management Systems is preferred (e.g. WordPress)Ability to meet deadlinesA genuine interest in SEO and/or digital marketingEvidence of a strong personal online profile, e.g. a blog, website or connections and interactions on various social media platformsAn ability to understand social media platforms and how to use them to distribute content, gain more links and build successful campaignsA good understanding of PR and how to get the right messages out thereStrong analytical skills for understanding ranking algorithmsProficiency in Microsoft Office and an excellent knowledge of Excel