Key responsibilities and tasks include:

• Advertising: Coordinating Pay-Per-Click advertising, online advertising, regularly reviewing and amending keywords and ad groups to optimize performance. In addition you will maintain our presence on third party sites, keeping all messaging current.

• Email Marketing: Plan and manage a regular schedule of email marketing activity, growing our subscriber base and creating engaging, relevant content including testing to optimize results.

• Reporting: Monitor, report and analyse results to improve performance, using tools such as Google analytics and others, so that amendments and improvements can be made where appropriate

• Content: Writing engaging content (WPN/APN) for a variety of audiences that is consistent with brand guidelines.

• Other: Keeping up to date with the latest trends and best practices in online marketing and measurement. Undertaking any other duties commensurate with the accountabilities of the post.

Qualification/ Attainments

• Educated to degree level in marketing or similar

• 2 year's work experience in digital marketing Competence

• Google Analytics experience

• Experience of email, adwords and/or display advertising campaigns

• Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate.

Skills

• Excellent organisational, interpersonal and communication skills.

• Strong writing skills with the ability to produce compelling copy

• Proofreading and editorial skills with a good eye for detail

• Strong analytical and ICT skills

• Ability to work on multiple projects at the same time

• Ability to work as part of a team and individually

• Excellent time management and prioritisation skills