Job Description

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Digital marketing executive
• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
• Launch optimized online adverts through Google AdWords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing and update website
• Collaborate with designers to improve user experience
• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date

Job Requirements

• Minimum 3 years of experience as Digital Marketing Executive or similar role
• Must have experience in the following platforms:   Snapchat – TikTok- Twitter- Facebook Instagram
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google AdWords, email campaigns and SEO/SEM
• Perfect knowledge of web analytics tools (e.g. Google Analytics)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills