At The Expertologists Marketing, we specialize in innovative healthcare marketing solutions. Our mission is to bridge the gap between medical advancements and public awareness, ensuring healthcare professionals and the public receive accurate, engaging, and impactful information. We are looking for a talented Medico-Marketing Specialist to join our dynamic team and contribute to our growing portfolio of successful campaigns.

Job Summary: The Medico-Marketing Specialist will play a pivotal role in the development and execution of medico-marketing campaigns. This position involves receiving campaign briefs, crafting strategic approaches, creating compelling content, and ensuring all materials are medically accurate and compliant. The ideal candidate will have a strong background in medical or scientific fields combined with marketing expertise, ideally from the pharmaceutical industry.

Key Responsibilities:

• Campaign Strategy Development: Receive and interpret medico-marketing campaign briefs to develop effective strategies tailored to healthcare professionals or the public.
• Creative Approaches: Conceptualize and propose innovative medico-marketing strategies and tactics to engage target audiences.
• Content Supervision: Oversee the creation and adaptation of medical content, ensuring it is accurate, relevant, and compliant with industry standards.
• Collaboration: Work closely with medical writers, graphic designers, and digital marketers to produce high-quality campaign materials.
• Market Analysis: Conduct market research and analysis to identify trends, competitive landscape, and opportunities for impactful campaigns.
• Compliance: Ensure all marketing activities and materials comply with regulatory requirements and ethical standards.
• Performance Monitoring: Track and analyze campaign performance, providing insights and recommendations for continuous improvement.
• Stakeholder Communication: Liaise with internal teams and external stakeholders, including healthcare professionals and clients, to ensure alignment and success of marketing initiatives.

 

 

Qualifications:Educational Background: Bachelor’s degree in Marketing, Life Sciences, Pharmacy, Medicine, or a related field. An advanced degree (MBA, MS) is a plus.Experience: Minimum of 3-5 years of experience in a similar role within the pharmaceutical or healthcare industry.Skills:Strong understanding of medical and scientific concepts.Proven experience in developing and executing marketing strategies.Excellent written and verbal communication skills.Ability to translate complex medical information into clear, engaging content.Proficiency in digital marketing tools and platforms.Strong project management skills and attention to detail.Attributes:Creative thinker with a strategic mindset.Ability to work collaboratively in a fast-paced environment.Strong analytical skills and problem-solving abilities.Why Join Us:Innovative Environment: Be part of a forward-thinking company that values creativity and innovation.Professional Growth: Opportunities for continuous learning and career advancement.Impactful Work: Contribute to meaningful projects that positively impact healthcare professionals and the public.The Expertologists Marketing is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.