Job Description

We are looking for a strategic and results-driven Head of Marketing with extensive experience in cryptocurrency marketing to drive our marketing strategy and execution. The ideal candidate will have a deep understanding of the crypto landscape, a proven track record of successful marketing campaigns, and a passion for driving growth and engagement in the crypto community. As the Head of Marketing, you will play a pivotal role in shaping our brand identity, expanding our market reach, and driving user acquisition and retention.

Responsibilities:

• Develop and execute a comprehensive marketing strategy to drive brand awareness, user acquisition, and engagement in the cryptocurrency market.
• Lead and manage all aspects of marketing, including digital marketing, content marketing, social media, community management, PR, and partnerships.
• Collaborate with cross-functional teams to align marketing eJorts with product development, sales, and business objectives.
• Oversee the creation and implementation of marketing campaigns, from ideation and planning to execution and performance analysis.
• Utilize data-driven insights to optimize marketing campaigns, track key performance metrics, and measure ROI.
• Build and nurture relationships with key industry influencers, media outlets, and strategic partners to amplify our brand presence and reach.
• Drive thought leadership initiatives, including speaking engagements, webinars, and content creation, to establish our company as a trusted leader in the crypto space.
• Stay informed about industry trends, market developments, and regulatory changes impacting the cryptocurrency landscape, and adapt marketing strategies accordingly.
• Manage and mentor a high-performing marketing team, fostering a culture of creativity, collaboration, and continuous learning.

Qualifications:

• Bachelor's degree in Marketing, Business, or related field. MBA or advanced degree preferred.
• Minimum of 7 years of experience in marketing roles, with at least 3 years of experience in a leadership position in cryptocurrency marketing.
• Proven track record of success in developing and executing marketing strategies in the cryptocurrency or blockchain industry.
• Deep understanding of cryptocurrency markets, blockchain technology, and decentralized finance (DeFi) concepts.
• Strong knowledge of digital marketing channels and tactics, including SEO, SEM, social media advertising, email marketing, and influencer marketing.
• Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions.
• Exceptional communication and interpersonal skills, with the ability to eJectively communicate complex concepts and build relationships with internal and external stakeholders.
• Creative thinker with a passion for innovation and a drive to push the boundaries of traditional marketing approaches.
• Ability to thrive in a fast-paced, dynamic environment and adapt quickly to changing priorities and requirements.

Additional Information:

• Remote Work
• Full Time
• Work in EU or UAE timezone

Let ́s change the world and help make web3 safe, secure, and scalable. If you fit the description get in contact with right away and let’s get things going!

Job Types: Full-time, Contract

Application Question(s):

• We encourage you to attach your creative portfolio to your application
• How many years of hands on experience with Web3 or cryptocurrencies marketing do you have?

Experience:

• Marketing: 7 years (Required)
• Leadership: 3 years (Required)

Language:

• Proficient English (Required)